BRANDING
I bring identity, presence and market awareness to brands through graphic design and creative messaging.
Identity
Logos are the main event in a graphic designer’s performance,
this is because it is the biggest and strongest display of a brand’s identity.
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afairytalesend
A brand new logo for an underground fashion company
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HALF - EVIL
A mock logo for the HALF - EVIL design contest
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MADiSUN
Variation on a logo for album artwork
Presence
Keeping an audience up to speed on what is going on with events and major news is another forte of mine. The balance has to be just right: too simple and your flyer will be missed, yet too bold and the message can become unclear.
Here’s my book: SMM
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SMM
Social media marketing and content creation is a key element of the modern graphic artist’s book. Simplicity is more prevelant in .graphics with a refined target market.
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Community
When an announcement is more geared toward a broad audience it necessitates a more direct flow of info. Personality is the undertone that helps me get as much info into as few words as possible.
In today's age of monotonous scrolling on social media platforms it truly pays to have graphics that grips a reader’s attention with in the first 3 seconds of it populating their timeline.
Here’s my book: Announcements
Awareness
Once a brand has established both their Identity and have a firm presence in their market, the next step is keeping that target market aware. It takes a team to run a business, ultimately it is the SMM’s job to understand and coordinate the elements that will appear on social platforms. These are just a couple of examples of bringing together outside visual elements into a cohesive brand statment.
Mock Advertisements
